Rating Rationale
August 01, 2023 | Mumbai
Shree Cement Limited
'CRISIL AAA/Stable' assigned to Non Convertible Debentures
 
Rating Action
Total Bank Loan Facilities RatedRs.2300 Crore
Long Term RatingCRISIL AAA/Stable (Reaffirmed)
Short Term RatingCRISIL A1+ (Reaffirmed)
 
Rs.700 Crore Non Convertible DebenturesCRISIL AAA/Stable (Assigned)
Rs.500 Crore Commercial PaperCRISIL A1+ (Reaffirmed)
Note: None of the Directors on CRISIL Ratings Limited’s Board are members of rating committee and thus do not participate in discussion or assignment of any ratings. The Board of Directors also does not discuss any ratings at its meetings.
1 crore = 10 million
Refer to Annexure for Details of Instruments & Bank Facilities

Detailed Rationale

CRISIL Ratings has assigned its ‘CRISIL AAA/Stable’ rating to the Rs.700 crore non-convertible debentures of Shree Cement Ltd (SCL) while reaffirming its ‘CRISIL AAA/Stable/CRISIL A1+’ ratings on the bank loan facilities and debt programmes of SCL.

 

Sales volume increased ~14.7% year-on-year in the domestic market during FY23 as the company ramped up production. However, earnings before interest, tax, depreciation and amortisation (Ebitda) margin contracted to 16.6% from 24.4% due to higher input cost especially power & fuel cost on account of rise in coal/ petcoke prices. The Ebitda margin is expected to improve over the medium term with expected softening in prices of coal/petcoke.

 

SCL had domestic cement capacity of 46.4 million tonne per annum (MTPA) as on March 31, 2023 and power generation capacity of 888.6 MW as on March 31, 2023. The company is continuously adding capacity across various regions. With the commissioning of 3 MTPA grinding unit in Purulia, West Bengal under the company’s wholly owned subsidiary Shree Cement East Private Ltd (SCEPL), the domestic cement capacity reached 49.9 MTPA as on June 30, 2023. In the northern region, the clinker unit with capacity of 3.8 MTPA and grinding unit with capacity of 3.5 MTPA in Nawalgarh, Rajasthan, is expected to be commissioned by the Q3 of fiscal 2024. The clinker unit of 1.5 MTPA and grinding unit of 3 MTPA in Guntur, Andhra Pradesh is likely to be commissioned by Q2 of fiscal 2025. The company has 385.6 MW of green power generation capacity in India, as on 31 March 2023.

 

Commencement of operations in these units will take the total capacity in India to around 56 MTPA and accordingly shall further strengthen its market position. Additionally, the company has recently announced capital expenditure (capex) of Rs 7,000 crore to add 12 MTPA of capacity in Rajasthan, Uttar Pradesh and Karnataka which is expected to take the total domestic capacity to around 68 MTPA by fiscal 2025. Putting together it entails a capex of Rs 4,000-4,500 crores (including for existing plans) each year in fiscal 2024 and 2025. The capex will be funded through internal accruals, surplus liquidity, and debt.

 

The financial risk profile continues to remain robust, as indicated by gearing of 0.14 time supported by healthy liquid surplus of around Rs 7,305 crore as of June 30, 2023.

 

The ratings continue to reflect the strong business risk profile of SCL, backed by its established market position in northern India, increasing presence in eastern India and entry in the southern and western markets along with cost-efficient operations. The ratings also factor in its strong financial risk profile. These strengths are partially offset by susceptibility to risk of volatility in input cost and realisation, commoditised and cyclical nature of the cement industry. Any substantial, debt-funded capex or acquisition, which may weaken the financial risk profile, will be a key rating sensitivity factor.             

 

Further, CRISIL Ratings has taken note of the recent surveys being conducted by the Income Tax (IT) department on various premises of Shree Cement Limited (Shree Cement) and variations in its share price since June 21, 2023. Similarly, CRISIL Ratings has also taken cognizance of the recent order of inspection dated July 19, 2023, under section 206(5) of the Companies Act, 2013, issued by Ministry of Corporate Affairs (MCA). CRISIL Ratings keeps all its outstanding ratings under continuous surveillance. Any adverse regulatory action or financial liability arising out of the surveys or inspection could be a rating sensitive factor and will thus be monitored closely.

Analytical Approach

CRISIL Ratings has combined the business and financial risk profiles of SCL and its subsidiaries for the rating assessment as the entities have significant business and financial linkages and are under a common management. All these entities are collectively referred to herein as SCL.

 

Please refer Annexure - List of Entities Consolidated, which captures the list of entities considered and their analytical treatment of consolidation.

Key Rating Drivers & Detailed Description

Strengths: 

Established market position

SCL started operations in 1979 at its first greenfield cement plant in Beawar, Rajasthan. Presently, it is the third largest cement company in India with domestic operational capacity of 49.9 MTPA as of June 30, 2023. From 100% of its capacity being in north India until 2014, SCL has diversified geographically over the past few years and now has capacities in the north (49% of total capacity) – Rajasthan, Uttarakhand and Haryana; east (35%) - Bihar, Chhattisgarh, Jharkhand, West Bengal and Odisha; south (6%) –Karnataka; west (6%) – Maharashtra and central India (4%) – Uttar Pradesh. The company further diversified its presence in the global market by acquiring Union Cement Company (PJSC) (UCC), a cement company based in Ras-Al-Khaimah, UAE. SCL adopts a multi-brand strategy (comprising brands such as Shree Jung Rodhak, Shree, Bangur, Bangur Power, Roofon and Rockstrong), which allows it to cater to different segments. Increased scale and improved geographical access to eastern India and entry in the western market will further enhance its market position. Additionally, UCC’s plant is in close proximity to the Saqr port in Ras-Al-Khaimah, which provides direct access to export markets in the Arabian Gulf, the Middle East and East Africa. Thus, SCL remains less vulnerable to the vagaries of a single regional market.

 

Healthy operating profitability, led by cost efficiency

SCL is among the most efficient players in the cement industry. Its operating efficiency arises from sharp focus on operations, low power consumption and majority sale of blended cement, resulting in reduced energy consumption and low raw material per tonne of cement. Also, selling expense is modest because of proximity to end-user markets and use of split-grinding units. The company has total power generation capacity of 888.6 MW. Flexibility in the power plants (to switch to grid or to shut down plant based on merchant tariff) and ability to operate with multiple fuels results in cost-competitive generation in a dynamic scenario. Owing to these factors, SCL has healthy operating profit per tonne of cement in the industry.

 

Strong financial risk profile, driven by robust cash flow

The financial risk profile should remain strong supported by strong cash accrual of over Rs 3,000 crore expected in fiscal 2024 and liquidity of Rs 7,305 crore as on June 30, 2023. Gearing was 0.14 times (based on gross debt) as on March 31, 2023. Major portion of the proposed capex of Rs 8,000- 9,000 crore by fiscal 2025 will be largely funded through cash accrual and surplus liquidity.

 

Weakness: 

Susceptibility to risks relating to input cost, realisations and cyclicality in the cement industry

Capacity addition in the cement industry tends to be sporadic because of long gestation period for setting up facility and the numerous players adding capacity during the peak of a cycle. This led to unfavourable price cycles for the sector in the past. Moreover, profitability remains susceptible to volatility in the prices of inputs, including raw material, power, fuel and freight. Increase in pet coke prices during fiscal 2022 and 2023 impacted the profitability of several cement players. Realisations and profitability are also affected by demand, supply, offtake and other regional factors.

Liquidity: Superior

Liquidity remains robust, aided by sufficient cash accrual and surplus cash and cash equivalent (including liquid investments) of Rs 7,305 crore as on June 30, 2023. Cash accrual is projected at over Rs 3,000 crore in fiscal 2024 and at Rs. 3,000- Rs. 4,000 crore over the medium term which will be sufficient to cover the working capital and capex requirements.

 

ESG profile

CRISIL Ratings believes the environment, social and governance (ESG) profile of SCL supports its already strong credit risk profile.

 

The cement sector has a significant impact on the environment owing to higher emissions, waste generation and water consumption as cement manufacturing process is energy intensive and its high dependence on natural resources such as limestone and coal as key raw materials. The sector has social impact due to its nature of operations affecting local community and health hazards involved.

However, SCL has continuously focused on mitigating its environmental and social risks.

 

Key ESG highlights of SCL:

  • SCL plans to reduce the carbon footprint of its entire production process. It aims to reduce scope-1 emissions by 12.7% and scope-2 emissions by 27.1% by 2030 on base of fiscal 2019.
  • In fiscal 2023, the share of renewable energy in the overall energy consumption of the company rose to 51.1% from 47.9% in fiscal 2021, which is the best in the industry. During fiscal 2023, SCL added green power capacity of around 122MW (solar and wind).
  • SCL was the first company in India to utilise 100% petcoke in its cement manufacturing.
  • SCL targets thermal substitution rate upto 15% (current rate 3.5%). The company is currently working on ensuring continuous availability of alternate fuels and is collaborating with other industries for the same. Its alternative fuel rate was 14.01% in fiscal 2023 which has gone up from 9.82% in fiscal 2022
  • The company reported loss time injury frequency rate (LTIFR) of 0.10 during fiscal 2023. It has adopted a programme ‘Mission Zero Injury’ to eliminate workplace injuries for employees and contractors working in its premises. However, gender diversity remains low for the company as seen in other peers.
  • The governance structure is characterised by majority of the board members being independent directors, split in chairman and executive positions, dedicated investor grievance redressal mechanism and extensive disclosures.

 

There is a growing importance of ESG among investors and lenders. SCL’s commitment to ESG will play a key role in enhancing stakeholder confidence and access to capital markets.

Outlook: Stable

SCL will continue to benefit from its strong market position and geographically diversified presence in India. Healthy revenue growth and profitability will lead to adequate cash accrual and cash surplus, ensuring that the financial risk profile remains strong.

Rating Sensitivity factors

Downward factors

  • Inorganic growth plan or larger-than-expected capex in an adverse operating environment
  • Decline in operating performance, resulting in the net debt to EBITDA ratio deteriorating to more than 1.0 time on a sustainable basis.

About the Company

SCL was incorporated in 1979 by the Kolkata-based BG Bangur group for setting up a greenfield cement plant in Beawar, with capacity of 0.6 mtpa of portland cement. SCL is the flagship company of the BG Bangur group and had domestic cement capacity of 49.9 mtpa as on June 30, 2023.

 

In July 2018, SCL acquired 97.61% stake in UCC, which then had clinker capacity of 3.3 mtpa and cement capacity of 4.0 mtpa (presently 3.3 mtpa and 4.8 mtpa respectively). UCC deals with a variety of cement including ordinary portland cement, sulphate-resisting cement and oil-well cement.

 

For the year ended March 31, 2023, SCL reported profit after tax (PAT) of Rs 1,269 crore and operating income of Rs 17,732 crore, against Rs 2,337 crore and Rs 14,908 crore, respectively, for the corresponding period of the previous fiscal.

Key Financial Indicators of SCL (consolidated; CRISIL Ratings-adjusted numbers):

As on / for the period ended March 31   2023 2022
Revenue Rs crore 17738 14908
Profit after tax (PAT) Rs crore 1269 2337
PAT margin % 7.2 15.7
Adjusted debt / adjusted networth Times 0.14 0.12
Interest coverage Times 12.43 18.4

Any other information: Not applicable

Note on complexity levels of the rated instrument:
CRISIL Ratings` complexity levels are assigned to various types of financial instruments and are included (where applicable) in the 'Annexure - Details of Instrument' in this Rating Rationale.

CRISIL Ratings will disclose complexity level for all securities - including those that are yet to be placed - based on available information. The complexity level for instruments may be updated, where required, in the rating rationale published subsequent to the issuance of the instrument when details on such features are available.

For more details on the CRISIL Ratings` complexity levels please visit www.crisilratings.com. Users may also call the Customer Service Helpdesk with queries on specific instruments.

Annexure - Details of Instrument(s)

ISIN Name of instrument Date of
allotment
Coupon
rate (%)
Maturity
date
Issue size
(Rs crore)
Complexity 
levels
Rating assigned
with outlook
NA Fund-based facilities* NA NA NA 1100 NA CRISIL AAA/Stable
NA Non Convertible Debentures^ NA NA NA 700 Simple CRISIL AAA/Stable
NA Non-fund-based limit** NA NA NA 1200 NA CRISIL A1+
NA Commercial Paper NA NA 7-365 Days 500 Simple CRISIL A1+

*Fund-based limit consists of cash credit/working capital demand loan/buyer's credit/short-term loan
**Non-fund-based limit comprises letter of credit and bank guarantee/standby letter of credit/letter of undertaking

^Yet to be placed

Annexure – List of entities consolidated

Names of Entities Consolidated Extent of Consolidation  Rationale for Consolidation 
Raipur Handling and Infrastructure Pvt Ltd Full Significant business and financial linkages and are under a common management
Shree Enterprises Management Ltd Full
Shree Global FZE Full
Union Cement Norcem Company Ltd LLC Full
Shree International Holding Ltd Full
UCC Full
Shree Cement North Private Ltd (with effect from June 11, 2022) Full
SCEPL (with effect from June 11, 2022) Full
Shree Cement South Private Limited (with effect from June 11, 2022) Full
Annexure - Rating History for last 3 Years
  Current 2023 (History) 2022  2021  2020  Start of 2020
Instrument Type Outstanding Amount Rating Date Rating Date Rating Date Rating Date Rating Rating
Fund Based Facilities LT 1100.0 CRISIL AAA/Stable 28-06-23 CRISIL AAA/Stable 05-12-22 CRISIL AAA/Stable 16-06-21 CRISIL AAA/Stable 20-03-20 CRISIL AAA/Stable CRISIL AAA/Stable
      -- 08-06-23 CRISIL AAA/Stable 12-01-22 CRISIL AAA/Stable   --   -- --
Non-Fund Based Facilities ST 1200.0 CRISIL A1+ 28-06-23 CRISIL A1+ 05-12-22 CRISIL A1+ 16-06-21 CRISIL A1+ 20-03-20 CRISIL A1+ CRISIL A1+
      -- 08-06-23 CRISIL A1+ 12-01-22 CRISIL A1+   --   -- --
Commercial Paper ST 500.0 CRISIL A1+ 28-06-23 CRISIL A1+ 05-12-22 CRISIL A1+   --   -- --
      -- 08-06-23 CRISIL A1+   --   --   -- --
Non Convertible Debentures LT 700.0 CRISIL AAA/Stable   --   --   --   -- Withdrawn
All amounts are in Rs.Cr.
Annexure - Details of Bank Lenders & Facilities
Facility Amount (Rs.Crore) Name of Lender Rating
Fund-Based Facilities& 55 JP Morgan Chase Bank N.A. CRISIL AAA/Stable
Fund-Based Facilities& 220 HDFC Bank Limited CRISIL AAA/Stable
Fund-Based Facilities& 27.5 DBS Bank Limited CRISIL AAA/Stable
Fund-Based Facilities& 27.5 Sumitomo Mitsui Banking Corporation CRISIL AAA/Stable
Fund-Based Facilities& 330 Axis Bank Limited CRISIL AAA/Stable
Fund-Based Facilities& 55 MUFG Bank Limited CRISIL AAA/Stable
Fund-Based Facilities& 27.5 Standard Chartered Bank Limited CRISIL AAA/Stable
Fund-Based Facilities& 27.5 Kotak Mahindra Bank Limited CRISIL AAA/Stable
Fund-Based Facilities& 165 State Bank of India CRISIL AAA/Stable
Fund-Based Facilities& 165 ICICI Bank Limited CRISIL AAA/Stable
Non-Fund Based Limit&& 180 ICICI Bank Limited CRISIL A1+
Non-Fund Based Limit&& 180 State Bank of India CRISIL A1+
Non-Fund Based Limit&& 30 Sumitomo Mitsui Banking Corporation CRISIL A1+
Non-Fund Based Limit&& 240 HDFC Bank Limited CRISIL A1+
Non-Fund Based Limit&& 60 JP Morgan Chase Bank N.A. CRISIL A1+
Non-Fund Based Limit&& 30 DBS Bank Limited CRISIL A1+
Non-Fund Based Limit&& 30 Standard Chartered Bank Limited CRISIL A1+
Non-Fund Based Limit&& 342.5 Axis Bank Limited CRISIL A1+
Non-Fund Based Limit&& 30 Kotak Mahindra Bank Limited CRISIL A1+
Non-Fund Based Limit&& 60 MUFG Bank Limited CRISIL A1+
Non-Fund Based Limit&& 17.5 Axis Bank Limited CRISIL A1+
& - Fund-based limits consists of cash credit/working capital demand loan/buyer's credit/short-term loan
&& - Non-fund-based limits consist of letter of credit & bank guarantee/standby letter of credit/letter of undertaking
Criteria Details
Links to related criteria
CRISILs Approach to Financial Ratios
Rating criteria for manufaturing and service sector companies
CRISILs Bank Loan Ratings - process, scale and default recognition
Rating Criteria for Cement Industry
CRISILs Criteria for Consolidation
CRISILs Criteria for rating short term debt

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